I developed a visual series for Zangia.mn around the message “Refresh your CV and let the job find you.” The concept connects updating a profile with standing out, being selected and progressing in a career.
One message, six visual directions
Five visual ideas—chess, a standout seat, a selection mechanism, a CV and an ascending staircase—became six variations. Blue and orange, bold typography and the Zangia.mn logo connect the different images into one coherent series.
From posters to motion
Each variation was adapted to 1080 × 1080 and 1080 × 1350 compositions, producing 12 posters. A 24-second vertical video connects the same ideas in sequence: stand out, refresh your CV, show your skills, discover an opportunity and take action.